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It’s a powerful marketing message that’s going to gain the attention of thousands of underhood professionals, engine builders and performance specialists across the U.S. as we announce that Fel-Pro Gaskets will be available through NAPA Stores. And it’s happening now.

“This important new alliance with Federal-Mogul Corporation and the Fel-Pro brand combines the industry’s premier sealing technologies with a new vision for growth in the underhood parts category,” said Bryan Palmieri, Sr. Market Manager - Underhood, Genuine Parts Company. “NAPA Gaskets is now ideally positioned to capture new customers and sales opportunities in a very dynamic and complex product segment.”

As the leading brand of gaskets for professional and DIY customers, Fel-Pro has helped drive a number of important trends in sealing technology, including the now-widespread use of multi-layer-steel (MLS) head gaskets and advanced molded-rubber gaskets for a variety of “leak repair” service occasions.

The brand’s strong focus on “leak repair” represents a significant opportunity for NAPA AUTO PARTS stores, as professionals seek proven problemsolving technologies that will provide a permanent solution to difficult sealing issues.

One recent example is the incidence of intake manifold sealing repairs among some light truck applications; Fel-Pro engineers developed an exclusive solution to the multiple challenges represented in these engine models, and these revolutionary PermaDryPlus® gaskets are expected to be a signifi cant source of new business for NAPA stores.

“NAPA and Federal-Mogul are committed to providing sealing innovations that represent a competitive advantage for the professional customer through proven, trouble-free performance and faster installation,” Palmieri said. “This new alliance will make NAPA Gaskets by Fel-Pro the leading solution for professionals and DIYers alike.”

NAPA Sales Team members may also visit:

http://www.napasalesteam.com/